
all three of these characteristics. Recordkeeping, for example,
is knowledge work that must be done repeatedly and reliably,
but it usually requires little or no innovation. Solving problems
stemming from the merger of two large companies is knowl-
edge work and requires innovation, but you might not repeat
it. Crafting custom jewelry products out of precious metal
requires repeated and reliable innovation, but it isn’t knowl-
edge work because the materials involved are expensive to
throw away or recycle, so the cost of iteration is high (you
can’t afford to try and try again).
The Role of Enabling Technologies
in Reducing the Cost of Iteration
Artful ...