October 2012
Intermediate to advanced
696 pages
34h 17m
English
Content preview from Operations Management: An Integrated Approach, 5th Edition
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Discussion Questions
1. Explain the importance of a business strategy.
2. Explain the role of operations strategy in a business.
3. Describe how a business strategy is developed.
4. Describe how an operations strategy is formulated from the business strategy.
5. Explain what is meant by the term competitive priority and describe the four categories of competitive priorities discussed in the chapter.
6. Find an example of a company that makes quality its competitive priority. Find another company that makes flexibility its competitive priority. Compare these strategies.
7. What is meant by the terms order qualifiers and order winners? Explain why they are important.
8. Describe the three types of technologies. Explain the strategic role of technology.
9. Describe the meaning of productivity. Why is it important?
10. Explain the three types of productivity measures.
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