Skip to Content
Operations Management: An Integrated Approach, 5th Edition
book

Operations Management: An Integrated Approach, 5th Edition

by R. Dan Reid, Nada R. Sanders
October 2012
Intermediate to advanced
696 pages
34h 17m
English
Wiley
Content preview from Operations Management: An Integrated Approach, 5th Edition

INTERACTIVE CASE Virtual Company

www.wiley.com/college/reid

images On-line Case: Cruise International, Inc.

Assignment: Supply Chain Management at Cruise International, Inc. Bob Bristol, your boss at CII, just called to tell you that he was impressed with your progress thus far in familiarizing yourself with operations at CII—both the strategic details pertaining to its mission, competitive priorities, and so on, and the specific details concerning its services and processes. He tells you that with all the buzz about supply chain management (SCM) that you hear these days, CII is actively interested in exploring how different SCM concepts and techniques could be used in their operations. Providing an adequate, assured supply of a variety of mechanical equipment, entertainment equipment, retail merchandise, food products, and supplies for maintaining the ship is critical to CII. Meghan Willoughby, Chief Purser aboard the Friendly Seas I, has a couple of specific assignments that you will work on later. But for now, Meghan would like a concise research report for the top management team addressing SCM issues relevant to CII. This assignment will enhance your knowledge of the material in Chapter 4 of your textbook while preparing you for future assignments.

To access the Web site:

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Service Management: An Integrated Approach to Supply Chain Management and Operations

Service Management: An Integrated Approach to Supply Chain Management and Operations

Cengiz Haksever, Barry Render
Operations Management for MBAs, 5th Edition

Operations Management for MBAs, 5th Edition

Jack R. Meredith, Scott M. Shafer

Publisher Resources

ISBN: 9781118122679Purchase book