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Sales Scripts that Sell, Second Edition by Ph.D. Michael Gamble, Ph.D. Teri Gamble

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Getting By the Secretary

The “Prospect Would Want to Know” Script

Take command!

This is [your name]. May I speak with [Mr./Ms. Prospect]. I’m calling because I’m sure [Mr./Ms. Prospect] would want to know how our [your product/service] can benefit [the company you’re talking to].

The “You’d Be Helping” Script

Say politely but firmly:

This is [your name]. May I ask your name? The [your product/service] we want to share has worked very well in companies like [the company you’re talking to]. I really think you’d be helping your company if you let me demonstrate for [Mr./Ms. Prospect] the kinds of benefits to be derived from using it.

The calendar indicates that a good time for us to meet is [day] at [time], or would [another day/time] be better ...

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