August 2007
Intermediate to advanced
181 pages
2h 57m
English
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The “Comparing” Script
What are you comparing our offering price to? The “Consider Value” Script
Price is an important consideration, isn’t it? Would you consider value equally important? Let me tell you about the value of our products. |
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The “Planning to Pay” Script What price were you planning on paying? The “Price Is Why” Script
The price is exactly why you should use our [your product/service]. Your taste and concern for value are impeccable. The “They Know” Script
Our competitor may know what their products are worth. The “Easy to Swallow” Script
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