March 2014
Intermediate to advanced
688 pages
11h 30m
English
Case D4.6Mike Schwartz
Learning Program Manager, Cox Media Group
Cox Media Group (CMG) is an integrated broadcasting, publishing, direct marketing, and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America's leading direct marketing companies, and Savings.com, a leading online source for savings. In 2013, the company's operations included fourteen broadcast television stations and one local cable channel, fifty-seven radio stations, ...
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