Book description
User Experience Innovation is a book about creating novel and engaging user experiences for new products and systems. User experience is what makes devices such as Apple's iPhone and systems such as Amazon.com so successful. iPhone customers don't buy just a phone; they buy into an experience enabled by the device. Similarly, Amazon.com customers enter a world of book reviews, interesting recommendations, instant downloads to their Kindle, and one-click purchasing. Products today are focal points, and it is the experience surrounding the product that matters the most. User Experience Innovation helps you create the right sort of experience around your products in order to be successful in the marketplace.
The approach in User Experience Innovation is backed by 18 years of experience from an author holding more than 100 patents relating to user experience. This is a book written by a practitioner for other practitioners. You'll learn 17 specific methods for creating innovation; these methods run the gamut from targeting user needs to relieving pain points, to providing positive surprises, to innovating around paradoxes. Each method is one that the author has used successfully. Taken together, they can help you create truly successful user experience innovations to benefit your company or organization, and to help you grow as an experienced expert and innovator in your own right.
Provides 17 proven methods for innovating around user experience
Helps you think beyond the product to the sum total of a customer's experience
Written by an experienced practitioner holding more than 100 user-experience patents
What you'll learn
Identify target users, their needs, and core tasks
Relieve pain points and innovate around conflicting user needs
Provide positive surprises and a good first impression
Create compelling ecosystems surrounding your products
Develop context-awareness in your products
Win the battle against organizational challenges
Who this book is for
User Experience Innovation is for product designers, product managers, application and web designers, and developers responsible for creating products and influencing their design and operation. User Experience Innovation encourages you to look at the big picture surrounding your product and service and how it is used, helping you create a successful user experience that leads to a larger, more satisfied, intensely loyal customer base.
Table of contents
- Title
- Contents
- About the Author
-
What Other People Say
- Harri Kiljander, PhD, Director User Experience Design, F-Secure Corporation:
- Michael McKay, Sr Director, Design Language and Mobile Experiences, Yahoo!Design:
- Panu Korhonen, Managing Director, Nordkapp:
- Erik Anderson, Vice President, Strategy, Business Development, and Portfolio Management, Nokia:
- Peter Dam Nielsen, Customer Experience Leader, Schneider Electric:
- Acknowledgements
- Introduction
- Chapter 1: User Experience and Why It Matters
- Chapter 2: User Experience and Why It Matters
- Chapter 3: Identifying Target Users
- Chapter 4: Identifying User Needs
- Chapter 5: Identifying Core Tasks
- Chapter 6: Innovating Around Core Tasks
- Chapter 7: Innovating for New Technologies
- Chapter 8: Innovating for Applications
- Chapter 9: Relieving the Pain
- Chapter 10: Innovating Around First Impressions
- Chapter 11: Creating Positive Surprises: The Wow Factor
- Chapter 12: Innovating Around an Ecosystem
- Chapter 13: Innovating with Lead Users
- Chapter 14: Copying with Pride
- Chapter 15: Innovating Around Paradoxes
- Chapter 16: Innovating Around Context Awareness
- Chapter 17: Innovating Around New Products and Users
- Chapter 18: Prototyping and Verifying Solutions
- Chapter 19: Meeting Organizational Challenges
- Conclusion
- Index
Product information
- Title: User Experience Innovation: User Centered Design that Works
- Author(s):
- Release date: January 2012
- Publisher(s): Apress
- ISBN: 9781430241492
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