January 2012
Beginner
228 pages
6h 33m
English
One very practical and straightforward method to creating new ideas for a new (or old) technology is to draw the technology in the middle of a diagram (e.g., on a whiteboard), and then list potential or concrete customer needs around the technology. This method consists of five steps:
Throughout this chapter I will use a specific example: a mobile device manufacturer that is planning to add an infrared camera to one of its devices. The main driver for the ...
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