August 2020
Intermediate to advanced
425 pages
11h 12m
English
book
The Business Model Navigator, 2nd Edition
by Oliver Gassmann, Karolin Frankenberger, Michaela Choudury, Michaela Csik
Content preview from The Business Model Navigator, 2nd Edition
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Chapter 41
Revenue Sharing
Win–win with symbiosis
The pattern
The Revenue Sharing business model refers to individuals, groups or companies working together and sharing resulting revenues (WHAT?, VALUE?). This model is often associated with affiliate schemes commonly found on the Internet (for example, an e-commerce site operator may refer customers to a business via an affiliate advertisement and receive payment for ‘clicks’). The operator benefits from revenue received, while the business benefits from a large customer base due to referrals. Other methods enable individuals to register online to work together to achieve a common goal ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.