July 2007
Intermediate to advanced
384 pages
9h 56m
English
Wendi Backler[]
Most innovation happens outside the boundaries of a single organization. In the vast majority of industries, less than 30 percent of all patents on new inventions belong to the top 10 competitors in the industry. For example, the top 10 pharmaceutical companies, with tens of thousands of researchers and billions of dollars invested in research, account for only 12 percent of all pharmaceutical patents filed.[] The remaining 88 percent belong to smaller companies, niche players, individual scientists, academics or their institutions, start-ups, and "garage" inventors, with many players holding only one or two patents—a manifestation of Chris Anderson's "long tail" of innovation. ...
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