Smart Prospecting That Works Every Time!: Win More Clients with Fewer Cold Calls

Using LinkedIn Effectively

Here’s how to make the best use of LinkedIn:

• Join LinkedIn and provide the overview information.

• Complete the employment and education history.

• Add a profile summary.

• Select an industry and add your specialties.

• Add your website or websites.

• Create a public profile URL.

• Confirm all e-mail addresses.

• Set your contact settings.

• Make introductions to connect via LinkedIn.

• Collect at least three recommendations from your “network.”

• Give and you shall receive.