The headline of your site is extremely important, since, according to surveys, most people only read titles when they are on the internet. The right thing is to bet on the highlighted headlines to gain the attention of the user, encouraging the later reading of the body of text.

According to a study done in 2013 by Smashing Magazine, sans-serif types are the most popular, with 51% occupying positions of use in the headlines of sites. However, recently, serif types have become more widely used due to the belief that they stand out in headlines, creating a more readable structure.

The most popular serif types for headlines are Georgia and Chaparral Pro, while the sans-serifs are Arial and Freight Sans Pro. A good tip is to use standard ...

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