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Fixing Bad UX Designs
book

Fixing Bad UX Designs

by Lisandra Maioli
February 2018
Intermediate to advanced
348 pages
9h 48m
English
Packt Publishing
Content preview from Fixing Bad UX Designs

Getting stakeholders involved

The cost of investing in a great UX should be clear to your company, and, as we saw before, there are many different studies to show it. By not focusing on UX, your company can decrease sales, increase the number of dissatisfied customers, and disengage employees. As we saw before, there are loads of studies to demonstrate the importance of UX and they should be used to not only convince your company about that, but also to get stakeholders involved.

As explained by Smartsheet.com (https://www.smartsheet.com/) in their article What Is Stakeholder Analysis and Mapping and How Do You Do It Effectively?, you should consider all the interested parties in a project as stakeholders, which means not only everyone who ...

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Publisher Resources

ISBN: 9781787120556