February 2018
Intermediate to advanced
348 pages
9h 48m
English
Content preview from Fixing Bad UX Designs
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
Start your free trial
Step 5—Check the entire set of person to eliminate redundancies
From now on people are beginning to become more evident. Check all mappings, patterns identified with their characteristics and goals to see if anything is missing. To make sure you are not creating redundant people, see if they differ from one another in at least one meaningful behavior. If two or more personas are very similar and the only thing that differs them are demographic issues, try to eliminate one of the two or see if you can adjust the characteristics to be more distinct.