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Fixing Bad UX Designs by Lisandra Maioli

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Content strategy and microcopy

Content is not a web writer's only responsibility: Having good copy and text makes a huge difference in the user experience, and the wrong use of them can lead to UX issues. Well-written texts and images with high quality convey credibility, and engage and encourage your user to complete the task. Thinking about all this will be your content strategy.

The content strategy is the process that ensures content is published, edited, republished, rethought, and archived when necessary. It's also the process of planning content creation and ensuring that it appears in the right place, at the right time, and for the right users.

There are some basic components to content strategy focused on content and content strategy ...

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