October 2013
Intermediate to advanced
272 pages
5h 45m
English
Content preview from The Little Book of Big Management Theories
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THEORY 31
BERNE’S THEORY OF TRANSACTIONAL ANALYSIS (CROWN AS KING)
Use this to become a more effective communicator.
Transactional analysis theory describes the state of mind that a person is in when they give or receive a message. The way managers communicate with staff has a significant effect on how staff receive, interpret and act upon the broadcast message. Berne identified five patterns of behaviour, or ego states, that people use when communicating.
THE CHARACTERISTICS OF EACH EGO STATE ARE:
The critical parent state: The person is overbearing and tells people what to do.
The nurturing parent state: The person expresses concern for people’s feelings but likes to tell people what to do in the guise of offering advice.
The ...
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