October 2013
Intermediate to advanced
272 pages
5h 45m
English
Content preview from The Little Book of Big Management Theories
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THEORY 50
LEWIN’S UNFREEZE–CHANGE–REFREEZE MODEL
Use to remind you of the need to reduce people’s resistance to change by challenging (unfreezing) their current locked-in views before embarking on implementing the change.
Kurt Lewin produced one of the cornerstone models for managing change. He uses the analogy of changing the shape of a block of ice from a cube to a cone to describe the model. To do this, you must firstly melt the ice cube (unfreeze), then mould the new shape (change) before finally solidifying the cone (refreeze).
Lewin argues that by following the three-step process you motivate people to want change, empower them ...
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