October 2013
Intermediate to advanced
272 pages
5h 45m
English
Use prior knowledge of the issue to identify the forces in play that support or resist change and to develop a strategy for driving change forward.
Like other aspects of Kurt Lewin’s work (see Theory 50) the basic idea behind force field analysis is simple; it’s only in its application that you can truly appreciate how profound his idea is. His analysis involves identifying two sets of factors, those which support change (drivers) and those that oppose it (resistors). By determining the strength of each factor it is possible to ‘calculate’ whether a change is likely to be successful or not.
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