Leadtrekker is a South African based Lead Management System that helps agencies and businesses convert more sales leads. The website is a basic informative website for users to gather information. The request was to re-look the structure of the footer as a main source of information for the user, to be able to guide them to any page on the website:
- Type of card sorting: Open, the user can create their own groups from the content presented.
- Selected content: All existing footer links, as well as useful links that can be found throughout the site.
- Number of participants: 10 potential (not existing) users.
- Execution: Online through an online card sorting with a user-researched platform called Optimal ...
