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UX for the Web
book

UX for the Web

by Marli Ritter, Cara Winterbottom
September 2017
Beginner
306 pages
8h 13m
English
Packt Publishing
Content preview from UX for the Web

Color symbolism

Colors can have vastly contradictory meanings in different contexts, sometimes even within cultures or the same culture over separate time periods. When working with a specific target market, do some research on the users that will be using your website. Which country or culture are they from?

The following is a very basic list of colors and their meanings. Each color can be researched in more depth depending on the target market and project:

There are several interesting case studies done with color and the impact the different colors have on people and society; however, keep in mind that the results of these case studies ...

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Publisher Resources

ISBN: 9781787128477