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UX for the Web
book

UX for the Web

by Marli Ritter, Cara Winterbottom
September 2017
Beginner
306 pages
8h 13m
English
Packt Publishing
Content preview from UX for the Web

Language and semiotics

Creating a successful UI solely rests on the presentation and effective relaying of the message to the user. The message can be conveyed through language (labels, content, and so on) or visual elements such as iconography. You can create the most aesthetically pleasing website, but if the language and visual elements of the UI do not support the message, it can be horribly misinterpreted and have a negative impact on the website.

Semiotics is the study of signs and symbols and their meanings.

Semiotics is timeless, and having a good understanding of this subject is priceless in the long run. Web design trends change monthly, but semiotics is an established field of study with tremendous insights into the user’s understanding ...

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Publisher Resources

ISBN: 9781787128477