May 2011
Beginner
336 pages
8h 8m
English
Content preview from 201 GREAT IDEAS for Your SMALL BUSINESS, Third EditionBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
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GREAT 124 IDEA: Know Your Competition
Entrepreneurs love to brag about beating their competition, but the truth is that most small business owners are too busy to know what their competition is up to. But remember, operating your business in a vacuum can lead to its demise.
“You need to know what your competition is doing,” said Guy Kawasaki, author of Reality Check (Portfolio, 2008) and Enchantment (Portfolio, 2011), among many other best-selling books.
“You need to shut off the phone, close the door, and figure out what you stand for, what your competition is doing, and what they stand for.”
Kawasaki, who founded www.alltop.com, a popular and innovative site for news junkies, says there's no excuse not to know everything about your competitors. ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.