O'Reilly logo

201 GREAT IDEAS for Your SMALL BUSINESS, Third Edition by Jane Applegate

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

GREAT 176 IDEA: Don't Make Your Customers Angry

George Coan, my beloved, late grandfather, was one of the smartest businesspeople I knew.

Coan began his retail career as a boy, selling clothes from a pushcart on the Lower East Side of New York City. He worked for pennies a day, sleeping on couches and making his own way after his family drifted apart.

Movie-star handsome and always sharply dressed, he was about 17 when he landed his first job as a salesman at a men's clothing store. He eventually worked his way up to be a vice president at Howard Clothes. (A funny aside: When he was offered a job managing a store in a predominantly Irish neighborhood, he changed the spelling of his surname from Cohen to Coan. He never changed it back.)

Although ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required