
3
Running E ective Meetings
M
ost of us have attended too many meet-
ings where the meeting organizer was
anything but organized. Perhaps he
called a meeting to make an important decision, but
didn’t send out the critical information to prepare in
advance—so we spent the entire meeting skimming
data and only half focusing on the decision at hand.
Perhaps he sent out the presentation deck in advance
but didn’t think to invite the team’s leader, though
she needed to endorse the fi nal choice. Perhaps he
just invited everyone to brainstorm, but nobody re-
ally had any ideas and the conversation faltered as
everyone began surreptitiously answering messages ...