Preview
Writing a business plan is an important fi rst step in
starting any new venture. Your goal is to provide a de-
tailed description of your new product or service and
a concrete strategy for making it a success, while also
conveying a hearty dose of enthusiasm that inspires
investors and other supporters to want to be involved
with your project. This book walks you through the
basics:
• Articulating your business idea
• Communicating your goals
• Analyzing the industry
• Introducing your management team
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