Software Architect's Handbook

Increasing your visibility

A site that has well-written blog posts will increase your overall visibility and can earn you a positive reputation with others in the industry. A personal site with just your professional credentials and no blog may come across as stale and will not generate as much traffic. If you regularly create new posts, there will be a reason for visitors to come to the site more than once and you will be more likely to get new visitors.

Once visitors come to your site, they may see your online resume and credentials. Having a blog may lead to additional opportunities in your career. Just as with your public coding activity for open source projects, some employers will come across your personal site if you have one. It could ...