June 2025
Intermediate
232 pages
4h 10m
Japanese
Content preview from つかみ大全 仕事で成果を出し続ける人の思考と一生ものの「伝え方」の技術
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
154
第 2 章では「速く」つかむ方法、第3 章では「強く」鷲づかみする
方法をお伝えしました。第4章では「長く」つかみ続ける方法を解
説します。
話に説得力を持たせて相手の信頼を得ることができたら、次は思
いっきり感情を動かして「やってみよう！」と行動をうながしてく
ださい。
感動を与えるのは【ストーリー】です。人類がストーリー（物語）
と共に進化してきたことは、考古学でも人類学でも裏づけられてい
ます。
さらに、エピソード記憶として脳に定着することで、忘れたくて
も忘れられなくなります。スタンフォード大学のジェニファー・アー
カー教授によれば、伝えたい言葉をただの単語の羅列として伝える
よりも、ストーリー性を持たせて伝えるほうが22倍も記憶に残り
やすくなるそうです。
すなわち、伝えたいことをストーリー仕立てにして伝えることで、
プレゼンテーションが終わった後もずっと相手の心をつかみ続ける
ことができるのです。
ただし、人は行動を起こす直前、必ず一度ブレーキを踏みます。
なぜなら、
「現状維持バイアス」という脳の制御システムが働くか
らです。そのため、いったん躊躇するのは生物学的に必然であり、
それを無視してクロージングをおこなっても成約率は上がりません。
155
永久につかみ続ける
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.