
GOOGLE APPS HACKS
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Here is some of the feedback you get from these statistics, with explanations of how to act on it:
Think about why that might be the case. Was your article especially
well-written? Was your information hitting on a recent trend? Were you offering a great product?
Knowing the reason for this might inspire some changes on the page, or give you ideas for new
material elsewhere on your site.
Take a look at
the keywords people enter, and check out what page they land on when coming from Google—
and think about the rst impression you’re making on them. As the saying goes, your visitors
spend 99% of their time on sites other than yours. Maybe it’s time to emphasize a link, or add an
introductory blurb somewhere on the side.
Check the referrer statistics ...