
GOOGLE APPS HACKS
05
Gmail displays
advertisements that
are targeted to your
emails. This means
that when you or your
friends talk about,
say, indoor sundials (a
special device utilizing
a rotating lamp to show
the time even when the
sun’s not shining!), the
advertisement next to
the message may read
“Buy cheap indoor
sundials” with a link
to the sponsor. When
Gmail was launched,
this stirred up some
controversy because
people realized that
Google’s machines
would read their email
in order to target the
ads. The truth is, all
web-based email clients
must access your
wHat’s witH
all tHese ads?
Gmail made quite a splash when it arrived on the scene on April 1, 2004, not only because of its then
1 GB of storage, which many people rst believed was an April Fool’s hoax (Microsoft’s Hotmail, in
comparison, had only 2 MB at the time), but also because the interface reinvented some aspects of
what we usually expect from email clients. Today, Gmail has:
A conversation view that sorts replies to your mails into a single thread.
Built-in chat functionality, allowing you to switch between email and Google Chat.
An inbo ...