October 2014
Intermediate to advanced
618 pages
19h 56m
English
Content preview from Restaurant Franchising, 3rd Edition
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534 Restaurant Franchising
Entertainment-
while-u-wait
Restaurants can provide games, particularly for kids,
while customers wait for their food. This will keep
kids busy and encourages repeat visits. Other items
of entertainment, news, sports, etc., can also be
provided, even on the customers’ tables while they wait
for their order or during special events.
Customer
Profiling
Computers can be very helpful in collecting
information about consumer food preferences, seating
preferences, and other details. Other information
related to their zip codes, method of payments, and
other preferences can be easily stored and used for
marketing purposes. ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.