October 2014
Intermediate to advanced
618 pages
19h 56m
English
Content preview from Restaurant Franchising, 3rd Edition
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284 Restaurant Franchising
For the following please indicate the extent to which the statements are
correct.
5 = Extensively 4 = Greatly 3 = Somewhat 2 = Very little 1 = Not at all
FINANCIAL MATTERS
Initial franchise fees charged is regarded as reasonable
by franchisees 5 4 3 2 1
Franchisees find it desirable for the franchisor to
maintain a trust fund from which they can borrow 5 4 3 2 1
Fees charged for the services provided are regarded
as too high by the franchisees 5 4 3 2 1
Franchisees prefer that royalty fees be based on unit
performance rather than on the gross sales 5 4 3 2 1
LEGAL MATTERS
Franchisees perceive that franchisors perform
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