
Franchisor–Franchisee Relationships 289
FRANCHISEE ADVISORY COUNCILS (FAC)
Considering the fragile nature of the relationship, many franchisors
are setting up Franchisee Advisory Councils. FAC members are selected or
elected groups of franchisees who are in touch with the ongoing business.
Members of the councils meet with various individuals as and when neces-
sary. These members are very helpful in staying in touch with each and every
franchisee. The members are usually charged with representing their origin
area. Also, members serve as facilitators and represent the area or the region
they represent. These councils facilitate communication ...