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Restaurant Franchising, 3rd Edition
book

Restaurant Franchising, 3rd Edition

by Mahmood A. Khan
October 2014
Intermediate to advanced content levelIntermediate to advanced
618 pages
19h 56m
English
Apple Academic Press
Content preview from Restaurant Franchising, 3rd Edition
210 Restaurant Franchising
&
2002: The cows enter the big leagues.
2008: Climbing to new heights, the cows paint their first
water tower.
2009: The cows embrace the digital age and launch eat-
morchikin.com.
2010: The cows sound the alarm for new spicy chicken at
Chick-fil-A (dressed like a fireman, the cow is carrying
the sign “WEER FIRED”).
2011: The cows prove to be social creatures, accruing over
500,000 Facebook fans (the cow sitting with an open
laptop computer with a sign “EAT CHIKIN OR I’LL
DEVELOP-FREND U”).
Franchisee/Restaurant Operator Selection
In order to become a franchised Chick-fil-A Restaurant
Operator, the website states:
You might ...
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Publisher Resources

ISBN: 9781926895697