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The Pocket Universal Methods of Design by Bella Martin, Bruce Hanington

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007 Bodystorming

Brainstorming and spontaneous prototyping through dynamic physical experience and role-play

• Designers immerse themselves in user situations through simulated contexts while paying close attention to decisions, interactive experiences, and emotional responses.

• Concept ideas can be integrated and tested in play, and the active situation can inspire the spontaneous creation of new product and service concepts.

• Bodystorming prototypes use simple constructions and props at hand: for example, cardboard, boxes, existing objects, furniture, and lighting manipulations.

• While scenarios may be partially scripted from observations, the bodystorm encourages improvisation to capture real-world experiences.

• The method may be contained ...

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