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The Pocket Universal Methods of Design by Bella Martin, Bruce Hanington

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044 Generative Research

Engaging users in creative activities to provide rich information for concept development

• Participatory methods include codesign activities as a collaborative process between user and designer.

• Methods may include creative tool kits, design workshops, card sorting, collages, cognitive mapping, diagramming, drawing, and flexible modeling.

• The creation of an artifact around which a participant may talk will act as a trigger for engaged conversation.

• Early phase expressive exercises such as collage enable participants to articulate feelings and desires.

• Later phase exercises consist of constructive methods such as flexible modeling, manipulating design elements oriented toward concept generation.

• Participatory ...

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