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The Pocket Universal Methods of Design by Bella Martin, Bruce Hanington

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085 Territory Maps

A visual representation of shared content focus to set research and design activities

• The creation process draws on the preconceptions and knowledge of design team members, contributed in a shared vision.

• The simplicity of the diagram is deceptively powerful, representing individual perspectives in a consensus artifact to foster design focus.

• The territory map serves a critical role in building team dynamic and cohesiveness for collaborative work.

• A speculative vision of the future is combined, including the key people who may be involved in the design landscape to be explored.

• Constructed early in the design process, during planning, scoping, and definition, the map drives ideas for research and design.

• Territory ...

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