June 2023
Beginner to intermediate
456 pages
9h 29m
Korean
Content preview from 린 스타트업(전면 개정판)
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410
Part 3-
성장
13.2.1 13.2.1
기능만 밀어붙이지 말자기능만 밀어붙이지 말자
실제 잠재 고객이 많은 훌륭한 시장에서는, 시장이 스타트업으로부터 제품을 끌어 낸다.실제 잠재 고객이 많은 훌륭한 시장에서는, 시장이 스타트업으로부터 제품을 끌어 낸다.
— 마크 안드레센— 마크 안드레센
MarcMarc
AndreessenAndreessen
, 『, 『
PmarcaPmarca
GuideGuide
toto
StartupsStartups
』』
제품을 처음 출시하면 보통 기능을 더 많이 개발하고 싶어 한다. 고객의 요청이라
는 포장이 있으면 이 바람이 더 강해진다. 혁신가의 편견에 빠지기 쉬운 것은 고
객도 마찬가지임을 기억하자. 고객이 요청하는 기능 대부분은 문제를 가장한 솔
루션이다. 그들의 요구를 정확히 구현하더라도 실제로 문제가 해결되지는 않기
때문에 고객은 그 기능을 사용하지 않을 가능성이 높다.
MVP
에 기능을 이것저것 추가하기 시작하면 순식간에 예전 세계로 돌아가고 만
다. 간단명료하던
MVP
가 비대한 괴물로 변하는 것이다.
제품을 출시한 다음에도 고객의 의견을 듣는 것이 중요하다. 다만 어떻게 듣는지
를 알아야 한다. 덮어놓고 기능만 늘리는 것은 답이 되기 힘들다.
그렇다면 기능을 늘리고 싶다는 자연스러운 욕구는 어떻게 다스릴 수 있을까?
13.2.2 ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.