June 2023
Beginner to intermediate
456 pages
9h 29m
Korean
Content preview from 린 스타트업(전면 개정판)
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252
Part 2-
검증
“데모-판매-개발. 저는 이 단순함이 좋아요. 데모도 팔리지 않으면 제품
을 개발해야 할 이유가 있나요?”
“그러면 다음 순서는 데모를 개발하고 전화를 돌릴 준비를 하는 거겠네
요.”
“랜딩 페이지도 만들고 광고를 해서 방문을 좀 유도해 볼 수도 있겠어요.”
“여러분, 이 회의는 방향을 조정하는 시간이지 브레인스토밍이나 솔루션
설계를 하는 시간은 아니에요. 모두 제약에 동의했으면 이쯤에서 회의를
끝내는 게 좋겠어요. 이제 며칠 동안은 각자 떨어져서 90일간의 OKR을
달성하기 위한 캠페인 제안을 개별적으로 정리해 보세요. 주말쯤 다시
모여서 어떤 제안이 나왔는지 검토하고, 그중 가장 유망한 캠페인을 시
도해 보기로 합시다. 문제/솔루션 적합성 프로세스에 대한 정보를 추가
로 보낼게요.”
그렇게 회의가 끝났다.
7.2
문제/솔루션 적합성 전술
제품 수명 주기의 첫 단계(
4
장에서 설명한 현재-다음-이후 출시 계획에서 ‘지
금’ )는 문제/솔루션 적합성 달성이다. 이 단계에서는 제품을
개발하기에 앞서,개발하기에 앞서,
이
제품에 대한 수요가 충분하다는 것을 증명한다.
제품을 개발하지도 않고 어떻게 유료 고객을 확보할 수 있을까? 이것이 추진을
위한 핵심 질문이며, 그 답에 따라 제품 타임라인이 몇 달은 줄어들 수 있다. 게다
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.