April 2014
Intermediate to advanced
1176 pages
30h 5m
English
Content preview from Microsoft Dynamics CRM 2013 Unleashed
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Engagement Engine
Marketo’s customer engagement engine lets companies deliver ongoing streams of “drip marketing” content. It helps grow long-term customer relationships with dynamic, multistep engagement marketing campaigns that serve up highly relevant conversations, at scale.
Figure 30.3 shows an example of the engagement engine that allows users to drag content into the system and then it does the rest.
FIGURE 30.3 Marketo engagement engine.
Other capabilities include the following:
Behavioral targeting—Indicates what behaviors a Smart Stream ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.