May 2008
Intermediate to advanced
320 pages
8h 39m
English
book
Performance Evaluation: Proven Approaches for Improving Program and Organizational Performance
by Ingrid Guerra-López
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CHAPTER 5
PHILLIPS'S RETURN-ON-INVESTMENT METHODOLOGY
This review of Phillips's return-on-investment (ROI) approach explains the fifth level, which Phillips added to Kirkpatrick's model, and identifies some of the strengths and weaknesses of the ROI approach. The chapter then examines criticisms of the model and variations designed to meet those criticisms, and it reviews and examines a sample application of the model.
Jack Phillips (1997a, 1997b) popularized the return-on-investment (ROI) evaluation process within the training and performance improvement arenas. This approach is commonly known as “level 5,” adding a new dimension to Donald Kirkpatrick's four levels of evaluation. This methodology measures the return on investment of programs ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.