August 2018
Beginner
202 pages
8h 51m
English
A word cloud is a visual display of the words in a qualitative dataset, organized by the frequency of their use. Generally, the larger a word is displayed, the more frequently it was found in the response data. Most word cloud generators can be configured to exclude counting supporting words, such as articles, pronouns, and so on. This is best used when the responses are simple words or short phrases. A word cloud can also be used to display the responses to multi-answer questions when the actual numerical value is less relevant than the tendency the data expresses.
The following image shows a word cloud of the qualitative responses to a question:
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