INTRODUCTION
Organizational business practices are not getting distorted only for business discontinuities like deregulation, globalization, technological convergence, the Internet, etc. In a globally competitive market landscape, today customers compete for value for their money. For organizations, therefore, ‘customers’ are the ultimate source of competence. It is the customers who dictate their terms, and organizations need to respond to such needs of the customers leveraging their core competencies. Organizational core competencies translate into core products and services, which create a niche in competition. Core competencies are the collective learning in the organization, especially the capacity to coordinate diverse production skills ...
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