Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e

Book Description

A Practical, Skills-oriented Approach to Strategic Management

In today—s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises. The Sixteenth Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.

Table of Contents

  1. Full-Circle Learning MyLab™: Learning Full Circle for Marketing, Management, Business Communication, and Intro to Business
  2. Strategic Management Concepts and Cases A Competitive Advantage Approach
  3. Strategic Management Concepts and Cases A Competitive Advantage Approach
  4. Brief Contents
  5. Contents
  6. Cases
  7. Preface
    1. Why Adopt This Text?
    2. New to This Edition
    3. New Case Features
    4. Time-Tested Features
    5. Why Is This Text Different/Better Than Other Strategic-Management Texts?
    6. Instructor Resources
    7. Sample of Universities Recently Using This Textbook
    8. Sample of Countries Outside the United States Where this Textbook is Widely Used
    9. The Case Rationale
    10. The Case MyLab Testing Feature
    11. The New Concepts by Cases Matrix
    12. The Case Synopses
  8. About the Authors
  9. Strategic Management Concepts and Cases A Competitive Advantage Approach
  10. Part 1 Overview of Strategic Management
    1. 1 The Nature of Strategic Management
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. What Is Strategic Management?
        1. What Is a Cohesion Case?
        2. Defining Strategic Management
      4. Stages of Strategic Management
      5. Integrating Intuition and Analysis
        1. Adapting to Change
      6. Key Terms in Strategic Management
        1. Competitive Advantage
        2. Strategists
        3. Vision and Mission Statements
        4. External Opportunities and Threats
        5. Internal Strengths and Weaknesses
        6. Long-Term Objectives
        7. Strategies
        8. Annual Objectives
        9. Policies
      7. The Strategic-Management Model
      8. Benefits of Engaging in Strategic Management
        1. Financial Benefits
        2. Nonfinancial Benefits
      9. Why Some Firms Do No Strategic Planning
      10. Pitfalls in Strategic Planning
      11. Comparing Business and Military Strategy
      12. Chapter Summary
      13. Key Terms and Concepts
      14. Issues for Review and Discussion
        1. MyManagementLab®
      15. Current Readings
      16. Endnotes
      17. The Cohesion Case The Hershey Company, 2015 by Forest R. David and Meredith E. David
        1. History
        2. Internal Issues
          1. Organizational Structure
          2. Vision/Mission
          3. Social Responsibility
          4. Marketing
          5. Strategy
          6. Segments
          7. Finance
        3. Competitors
          1. Nestlé S.A. (stock symbol = NSRGY)
          2. Mars, Inc.
          3. Lindt & Sprungli AG
          4. Tootsie Roll Industries (stock symbol = TR)
          5. Ferrara Candy Company
        4. External Issues
          1. Cocoa Prices
          2. Potential Taxes and Health-Minded Public
        5. Conclusion
      18. Assurance of Learning Exercises
        1. Exercise 1A Compare Business Strategy with Military Strategy
          1. Purpose
          2. Instructions
        2. Exercise 1B Gather Strategy Information for the Hershey Company
          1. Purpose
          2. Instructions
        3. Exercise 1C Update the Hershey Cohesion Case
          1. Purpose
          2. Instructions
        4. Exercise 1D Strategic Planning for Your University
          1. Purpose
          2. Instructions
        5. Exercise 1E Strategic Planning at a Local Company
          1. Purpose
          2. Instructions
        6. Exercise 1F Get Familiar with the Strategy Club Website
          1. Purpose
          2. Instructions
        7. Exercise 1G Game Plans vs. Strategic Plans: Teams vs. Companies
          1. Purpose
          2. Instructions
  11. Part 2 Strategy Formulation
    1. 2 The Business Vision and MissionThe Business Vision and Mission
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. Vision Statements: What Do We Want to Become?
        1. Vision Statement Analysis
      4. Mission Statements: What Is Our Business?
      5. The Process of Developing Vision and Mission Statements
      6. The Importance (Benefits) of Vision and Mission Statements
        1. A Resolution of Divergent Views
      7. Characteristics of a Mission Statement
        1. A Customer Orientation
      8. Components of a Mission Statement
      9. Evaluating and Writing Mission Statements
        1. Two Mission Statements Critiqued
        2. Five Mission Statements Revised
        3. Two Mission Statements Proposed
      10. Chapter Summary
      11. Key Terms and Concepts
      12. Issues for Review and Discussion
      13. Assurance of Learning Exercises
        1. Exercise 2A Develop an Improved BB&T Mission Statement Develop an Improved BB&T Mission Statement
          1. Purpose
          2. Instructions
        2. Exercise 2B Evaluate Three Mission Statements
          1. Purpose
          2. Instructions
          3. Mission Statements/Business Purpose
        3. Exercise 2C Write a Vision and Mission Statement for the Hershey Company
          1. Purpose
          2. Instructions
        4. Exercise 2D Compare Your College or University’s Vision and Mission Statements to That of a Leading Rival Institution Compare Your College or University’s Vision and Mission Statements to That of a Leading Rival Institution
          1. Purpose
          2. Instructions
        5. Exercise 2E Conduct Mission Statement Research
          1. Purpose
          2. Instructions
      14. Mini-Case on Walt Disney Company (DIS) What is Disney’s Vision for the Future and Mission for the Present?
        1. Questions
      15. Current Readings
      16. Endnotes
    2. 3 The External Assessment
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. The Purpose and Nature of an External Audit
        1. Key External Forces
        2. The Process of Performing an External Audit
        3. The Industrial Organization (I/O) View
      4. Ten External Forces That Affect Organizations
        1. Economic Forces
        2. Social, Cultural, Demographic, and Natural Environment Forces
        3. Political, Governmental, and Legal Forces
        4. Technological Forces
        5. Competitive Forces
      5. Porter’s Five-Forces Model
        1. Rivalry Among Competing Firms
        2. Potential Entry of New Competitors
        3. Potential Development of Substitute Products
        4. Bargaining Power of Suppliers
        5. Bargaining Power of Consumers
      6. Sources of External Information
      7. Forecasting Tools and Techniques
        1. Making Assumptions
        2. Business Analytics
      8. The External Factor Evaluation Matrix
      9. The Competitive Profile Matrix
      10. Chapter Summary
      11. Key Terms and Concepts
      12. Issues For Review and Discussion
      13. Assurance of Learning Exercises
        1. Exercise 3A Competitive Intelligence (CI) Certification
          1. Purpose
          2. Instructions
        2. Exercise 3B Develop an EFE Matrix for Hershey Company
          1. Purpose
          2. Instructions
        3. Exercise 3C Perform an External Assessment
          1. Purpose
          2. Instructions
        4. Exercise 3D Develop an EFE Matrix for Your University
          1. Purpose
          2. Instructions
        5. Exercise 3E Comparing Chipotle Mexican Grill to Panera Bread and Moe’s Southwest GrillComparing Chipotle Mexican Grill to Panera Bread and Moe’s Southwest Grill
          1. Purpose
          2. Instructions
        6. Exercise 3F Develop a Competitive Profile Matrix for Hershey Company
          1. Purpose
          2. Instructions
        7. Exercise 3G Develop a Competitive Profile Matrix for Your University
          1. Purpose
          2. Instructions
      14. Mini-Case On Coach, Inc. (COH) Why are the Ladies Shunning Coach?
        1. Questions
      15. Current Readings
      16. Endnotes
    3. 4 The Internal Assessment
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. The Nature of an Internal Audit
        1. Key Internal Forces
        2. The Process of Performing an Internal Audit
        3. The Resource-Based View
      4. Integrating Strategy and Culture
      5. Management
        1. Planning
        2. Organizing
        3. Motivating
        4. Staffing
        5. Controlling
        6. Management Audit Checklist of Questions
      6. Marketing
        1. Customer Analysis
        2. Selling Products and Services
        3. Product and Service Planning
        4. Pricing
        5. Distribution
        6. Marketing Research
        7. Cost/Benefit Analysis
        8. Marketing Audit Checklist of Questions
      7. Finance and Accounting
        1. Finance/Accounting Functions
        2. Financial Ratios
        3. Breakeven Analysis
        4. Finance/Accounting Audit Checklist
      8. Production/Operations
        1. Production/Operations Audit Checklist
      9. Research and Development
        1. Internal and External Research and Development
        2. Research and Development Audit
      10. Management Information Systems
        1. Managing Voluminous Consumer Data
        2. Management Information Systems Audit
      11. Value Chain Analysis
        1. Benchmarking
      12. The Internal Factor Evaluation Matrix
      13. Chapter Summary
      14. Key Terms and Concepts
      15. Issues for Review and Discussion
      16. Assurance of Learning Exercises
        1. Exercise 4A Apply Breakeven Analysis
          1. Purpose
          2. Instructions
        2. Exercise 4B Compare Netflix with Redbox
          1. Purpose
          2. Instructions
        3. Exercise 4C Perform a Financial Ratio Analysis for Hershey Company
          1. Purpose
          2. Instructions
        4. Exercise 4D Construct an IFE Matrix for Hershey Company
          1. Purpose
          2. Instructions
        5. Exercise 4E Construct an IFE Matrix for Your University
          1. Purpose
          2. Instructions
        6. Exercise 4F Applying Research-Based View (RBV) Theory
          1. Purpose
          2. Instructions
      17. Mini-Case On Buffalo Wild Wings, Inc. (BWLD) What do Outstanding Management, Marketing, and Finance Executives do Together?
        1. Questions
      18. Current Readings
      19. Endnotes
    4. 5 Strategies in Action
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. Long-Term Objectives
        1. Characteristics and Benefits of Objectives
        2. Financial versus Strategic Objectives
        3. Avoid Not Managing by Objectives
      4. Types of Strategies
        1. Levels of Strategies
      5. Integration Strategies
        1. Forward Integration
        2. Backward Integration
        3. Horizontal Integration
      6. Intensive Strategies
        1. Market Penetration
        2. Market Development
        3. Product Development
      7. Diversification Strategies
        1. Related Diversification
        2. Unrelated Diversification
      8. Defensive Strategies
        1. Retrenchment
        2. Divestiture
        3. Liquidation
      9. Michael Porter’s Five Generic Strategies
        1. Cost Leadership Strategies (Type 1 and Type 2)
        2. Differentiation Strategies (Type 3)
        3. Focus Strategies (Type 4 and Type 5)
      10. Means for Achieving Strategies
        1. Cooperation among Competitors
        2. Joint Venture and Partnering
        3. Merger/Acquisition
        4. Private-Equity Acquisitions
      11. Tactics to Facilitate Strategies
        1. First Mover Advantages
        2. Outsourcing and Reshoring
      12. Strategic Management in Nonprofit, Governmental, and Small Firms
        1. Educational Institutions
        2. Medical Organizations
        3. Governmental Agencies and Departments
        4. Small Firms
      13. Chapter Summary
      14. Key Terms and Concepts
      15. Issues for Review and Discussion
      16. Assurance of Learning Exercises
        1. Exercise 5A Develop Hypothetical Hershey Company Strategies
          1. Purpose
          2. Instructions
        2. Exercise 5B Horizontal Integration in Practice
          1. Purpose
          2. Instructions
        3. Exercise 5C What Strategies Should Hershey Pursue in 2017?
          1. Purpose
          2. Instructions
        4. Exercise 5D Examine Strategy Articles
          1. Purpose
          2. Instructions
        5. Exercise 5E Classify Some Recent Strategies
          1. Purpose
          2. Instructions
        6. Exercise 5F How Risky Are Various Alternative Strategies?
          1. Purpose
          2. Instructions
        7. Exercise 5G Develop Alternative Strategies for Your University
          1. Purpose
          2. Instructions
      17. Mini-Case on LinkedIn Corporation (LNKD) Should LinkedIn Cooperate with Facebook?
        1. Questions
      18. Current Readings
      19. Endnotes
    5. 6 Strategy Analysis and ChoiceStrategy Analysis and Choice
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. The Strategy Analysis and Choice Process
        1. The Process of Generating and Selecting Strategies
      4. The Strategy-Formulation Analytical Framework
        1. The Input Stage
        2. The Matching Stage
        3. The Decision Stage
      5. The SWOT Matrix
      6. The Strategic Position and Action Evaluation (SPACE) Matrix
      7. The Boston Consulting Group (BCG) Matrix
      8. The Internal-External (IE) Matrix
      9. The Grand Strategy Matrix
      10. The Decision Stage: The Quantitative Strategic Planning Matrix (QSPM)
        1. Positive Features and Limitations of the QSPM
      11. Cultural Aspects of Strategy Analysis and Choice
      12. The Politics of Strategy Analysis and Choice
      13. Boards of Directors: Governance Issues
      14. Chapter Summary
      15. Key Terms And Concepts
      16. Issues For Review and Discussion
      17. Assurance of Learning Exercises
        1. Exercise 6A Perform a SWOT Analysis for Hershey Company
          1. Purpose
          2. Instructions
        2. Exercise 6B Develop a SPACE Matrix for Hershey
          1. Purpose
          2. Instructions
        3. Exercise 6C Develop a BCG Matrix for Hershey
          1. Purpose
          2. Instructions
        4. Exercise 6D Develop a QSPM for Hershey
          1. Purpose
          2. Instructions
        5. Exercise 6E Formulate Individual Strategies
          1. Purpose
          2. Instructions
        6. Exercise 6F Develop a BCG Matrix for Your University
          1. Purpose
          2. Instructions
        7. Exercise 6G The Role of Boards of Directors
          1. Purpose
          2. Instructions
        8. Exercise 6H Locate Companies in a Grand Strategy Matrix
          1. Purpose
          2. Instructions
      18. Mini-Case On the Starbucks Corporation (SBUX) What Starbucks Strategies are Best?
        1. Questions
      19. Current Readings
      20. Endnotes
  12. Part 3 Strategy Implementation
    1. 7 Implementing Strategies: Management, Operations, and Human Resource Issues
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. Transitioning from Formulating to Implementing Strategies
      4. The Need for Clear Annual Objectives
      5. The Need for Clear Policies
      6. Allocate Resources and Manage Conflict
        1. Allocate Resources
        2. Manage Conflict
      7. Match Structure with Strategy
      8. Types of Organizational Structure
        1. The Functional Structure
        2. The Divisional Structure
        3. The Strategic Business Unit (SBU) Structure
        4. The Matrix Structure
      9. Dos and Don’ts in Developing Organizational Charts
      10. Strategic Production/Operations Issues
        1. Restructuring and Reengineering
        2. Manage Resistance to Change
        3. Decide Where and How to Produce Goods
        4. Employee Stock Ownership Plans (ESOPs)
      11. Strategic Human Resource Issues
        1. Linking Performance and Pay to Strategy
        2. Balance Work Life and Home Life
        3. Develop a Diverse Workforce
        4. Use Caution in Hiring a Rival’s Employees
        5. Create a Strategy-Supportive Culture
        6. Use Caution in Monitoring Employees’ Social Media
        7. Develop a Corporate Wellness Program
      12. Chapter Summary
      13. Key Terms and Concepts
      14. Issues for Review and Discussion
      15. Assurance of Learning Exercises
        1. Exercise 7A Critique Corporate Organizational Charts
          1. Purpose
          2. Instructions
        2. Exercise 7B Draw an Organizational Chart for Hershey Company Using a Free, Online Template
          1. Purpose
          2. Instructions
        3. Exercise 7C Do Organizations Really Establish Objectives?
          1. Purpose
          2. Instructions
        4. Exercise 7D Understanding Your University’s CultureUnderstanding Your University’s Culture
          1. Purpose
          2. Instructions
      16. Mini-Case On Hilton Worldwide Holdings (HLT) Is The New Hilton Policy Warranted?
        1. Questions
      17. Current Readings
      18. Endnotes
    2. 8 Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS IssuesImplementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. Strategic Marketing Issues
      4. Social Media Marketing
      5. Market Segmentation
      6. Product Positioning and Perceptual Mapping
        1. Author Commentary
          1. Author Commentary on Figure 8-3
            1. Author Commentary on Figure 8-4
          2. Author Commentary on Figure 8-5
      7. Strategic Finance/Accounting Issues
      8. EPS/EBIT Analysis: Acquire Needed Capital
      9. Projected Financial Statements
        1. Projected Financial Statement Analysis for D. R. Horton
      10. Corporate Valuation
        1. Corporate Valuation Methods
          1. Method 1
          2. Method 2
          3. Method 3
          4. Method 4
      11. IPOs, Cash Management, and Corporate Bonds
        1. Go Public With An IPO?
        2. Keep Cash Offshore is Earned Offshore?
        3. Issue Corporate Bonds for What Purpose?
      12. Strategic Research and Development (R&D) Issues
      13. Strategic Management Information Systems (MIS) Issues
        1. Mobile Tracking of Employees
        2. Mobile Apps for Customers
      14. Chapter Summary
      15. Key Terms and Concepts
      16. Issues for Review and Discussion
      17. Assurance of Learning Exercises
        1. Exercise 8A Develop a Product-Positioning Map for Hershey CompanyDevelop a Product-Positioning Map for Hershey Company
          1. Purpose
          2. Instructions
        2. Exercise 8B Gain Practice Developing Perceptual Maps
          1. Purpose
          2. Instructions
        3. Exercise 8C Perform an EPS/EBIT Analysis for Hershey Company
          1. Purpose
          2. Instructions
        4. Exercise 8D Prepare Projected Financial Statements for Hershey CompanyPrepare Projected Financial Statements for Hershey Company
          1. Purpose
          2. Instructions
        5. Exercise 8E Determine the Cash Value of Hershey Company
          1. Purpose
          2. Instructions
        6. Exercise 8F Develop a Product-Positioning Map for Your University
          1. Purpose
          2. Instructions
        7. Exercise 8G Do Banks Require Projected Financial Statements?
          1. Purpose
          2. Instructions
      18. Mini-Case On Alibaba Group Holding LTD. (BABA) Is Selling Stock or Bonds Best to Raise Capital?
        1. Questions
      19. Current Readings
      20. Endnotes
  13. Part 4 Strategy Evaluation
    1. 9 Strategy Review, Evaluation, and Control
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. The Strategy-Evaluation Process, Criteria, and Methods
        1. The Process of Evaluating Strategies
      4. The Three Strategy-Evaluation Activities
        1. Reviewing Bases of Strategy
        2. Measuring Organizational Performance
        3. Taking Corrective Actions
      5. The Balanced Scorecard
      6. Published Sources of Strategy-Evaluation Information
      7. Characteristics of an Effective Strategy Evaluation System
      8. Contingency Planning
      9. Auditing
      10. Twenty-First-Century Challenges in Strategic Management
        1. The Art or Science Issue
        2. The Visible or Hidden Issue
        3. The Top-Down or Bottom-Up Approach
      11. Guidelines for Effective Strategic Management
      12. Chapter Summary
      13. Key Terms and Concepts
      14. Issues for Review and Discussion
      15. Assurance of Learning Exercises
        1. Exercise 9A Examine 100 Balanced Scorecards
          1. Purpose
          2. Instructions
        2. Exercise 9B Prepare a Strategy-Evaluation Report for Hershey CompanyPrepare a Strategy-Evaluation Report for Hershey Company
          1. Purpose
          2. Instructions
        3. Exercise 9C Evaluate Your University’s StrategiesEvaluate Your University’s Strategies
          1. Purpose
          2. Instructions
      16. Mini-Case On TJX Companies, INC. (TJX) Is Secret Strategic Planning Best For TJX?
        1. Questions
      17. Current Readings
      18. Endnotes
  14. Part 5 Key Strategic-Management Topics
    1. 10 Business Ethics, Social Responsibility, and Environmental Sustainability
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. Why “Good Ethics Is Good Business”
        1. Does It Pay to Be Ethical?
        2. How to Establish an Ethics Culture
      4. Whistle-Blowing, Bribery, and Workplace Romance
        1. Whistle-Blowing
        2. Avoid Bribery
        3. Workplace Romance
      5. Social Responsibility and Policy
        1. Design and Articulate a Social Policy
        2. Social Policies on Retirement
      6. Environmental Sustainability
        1. What Firms Are the Best Stewards?
        2. Sustainability Reports
        3. The Office of Environmental Affairs
        4. ISO 14000/14001 Certification
      7. Wildlife Welfare
        1. Food Suppliers and Animal Welfare
      8. Chapter Summary
      9. Key Terms and Concepts
      10. Issues for Review and Discussion
      11. Assurance of Learning Exercises
        1. Exercise 10A How Does Your Municipality Compare to Others on Being Pollution-Safe?
          1. Purpose
          2. Instructions
        2. Exercise 10B Does Hershey Company or Mars, Inc. Win on Sustainability?
          1. Purpose
          2. Instructions
        3. Exercise 10C The Ethics of Spying on Competitors
          1. Purpose
          2. Instructions
        4. Exercise 10D Who Prepares a Sustainability Report?
          1. Purpose
          2. Instructions
      12. Mini-Case on Avon Products, Inc. (AVP) Would Claims of Ethical Wrongdoing by a Company Impact Your Buying the Firm’s Products?
        1. Questions
      13. Current Readings
      14. Endnotes
    2. 11 Global and International IssuesGlobal and International Issues
      1. Learning Objectives
      2. Assurance of Learning Exercises
      3. The Nature of Doing Business Globally
        1. Multinational Firms
        2. Different Languages Globally
        3. Labor Unions across Europe
      4. Advantages and Disadvantages of Doing Business Globally
      5. The Global Challenge
      6. Tax Rates and Tax Inversions
        1. Tax Rates
        2. Tax Inversions
      7. American Versus Foreign Business Culture
        1. Communication Differences across Countries
      8. Business Culture across Countries5
        1. Mexico’s Business Culture
        2. Japan’s Business Culture
        3. China’s Business Culture
        4. India’s Business Culture
      9. Business Climate across Countries
        1. Africa’s Business Climate
        2. China’s Business Climate
        3. Brazil’s Business Climate
        4. Indonesia’s Business Climate
        5. India’s Business Climate
        6. Japan’s Business Climate
        7. Mexico’s Business Climate
        8. Vietnam’s Business Climate
      10. Chapter Summary
      11. Key Terms and Concepts
      12. Issues for Review and Discussion
      13. Assurance of Learning Exercises
        1. Exercise 11A Business Cultures across Countries: A Hershey Company AnalysisBusiness Cultures across Countries: A Hershey Company Analysis
          1. Purpose
        2. Exercise 11B Hershey Company Wants to Enter Africa. Help Them.
          1. Purpose
          2. Instructions
        3. Exercise 11C Does Your University Recruit in Foreign Countries?
          1. Purpose
          2. Instructions
        4. Exercise 11D Assess Differences in Culture across Countries
          1. Purpose
          2. Instructions
        5. Exercise 11E How Well Traveled Are Business Students at Your University?
          1. Purpose
          2. Instructions
          3. The Survey
      14. Mini-Case on Domino’s Pizza, Inc. (DPZ) To Grow Globally the Right Way = Follow Domino’s?
        1. Questions
      15. Current Readings
      16. Endnotes
  15. Part 6 Strategic-Management Case Analysis
    1. How to Prepare and Present a Case Analysis
      1. Learning Objectives
      2. What Is a Strategic-Management Case?
      3. Guidelines for Preparing Case Analyses
        1. The Need for Practicality
        2. The Need for Justification
        3. The Need for Realism
        4. The Need for Specificity
        5. The Need for Originality
        6. The Need to Contribute
      4. The Case Method Versus Lecture Approach
        1. The Cross-Examination
      5. Preparing a Written Case Analysis
        1. The Executive Summary
        2. The Comprehensive Written Analysis
        3. Steps in Preparing a Comprehensive Written Analysis
      6. Making an Oral Presentation
        1. Controlling Your Voice
        2. Managing Body Language
        3. Speaking from Notes
        4. Constructing Visual Aids
        5. Answering Questions
      7. Tips for Success in Case Analysis
        1. Sample Case Analysis Outline
        2. Recommended Time Allocation for Presenting a Case Analysis
      8. Assurance of Learning Exercise
        1. Strategic Planning for Gruma SAB
          1. Purpose
          2. The Situation
          3. The Strategies
          4. The Task
          5. The Steps
  16. Strategic Management Cases
    1. Dunkin’ Brands Group, Inc., 2015 www.dunkinbrands.com, DNKN
      1. History
        1. Dunkin’ Donuts
        2. Baskin-Robbins
        3. Vision/Mission
      2. Organizational Structure
      3. Internal Issues
        1. Strategy
        2. Sustainability
        3. Franchise Fees
      4. Segments
        1. Dunkin’ Donuts
        2. Baskin-Robbins
      5. Finance
      6. Competitors
        1. Starbucks Corporation (SBUX)
        2. Krispy Kreme Doughnuts (KKD)
        3. Tim Hortons, Inc
      7. External Issues
        1. Barriers to Entry
      8. Future
  17. Krispy Kreme Doughnuts, Inc., 2015 www.krispykreme.com, KKD
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Distribution
    3. Organizational Structure
      1. Strategy
    4. Segments
    5. Finance
    6. External Issues
      1. Eating Healthy
      2. Coffee Prices
    7. Competitors
      1. Dunkin’ Brands Group (DNKN)
      2. Tim Hortons
      3. Starbucks
    8. Future
  18. Marriott International, Inc., 2015 www.marriott.com, MAR
    1. History
      1. Mission, Vision, Values
    2. Internal Issues
      1. Exhibit 1 Organizational Structure
      2. New Policy
      3. Segment Information
      4. Finance
      5. Strategy
    3. External Issues
      1. Technology
      2. Industry Fragmentation
      3. Different Business Models
      4. Industry Growth Globally
    4. Competitors
      1. Hilton Worldwide Holdings (HLT)
      2. InterContinental Hotels Group plc (IHG)
      3. Starwood Hotels and Resorts Worldwide (HOT)
    5. Future
  19. Wynn Resorts Limited, 2015 www.wynnresorts.com, WYNN
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Strategy
    3. Segment Data
    4. Finance
    5. Competitors
      1. Caesars Entertainment Corporation (CZR)
      2. MGM Resorts International (MGM)
      3. Las Vegas Sands (LVS)
    6. External Issues
      1. Internet Gaming and Poker
      2. Industry Outlook
      3. Industrywide Revenue Volatility
      4. Gambling Regulations
      5. Macau Developments
    7. Future
  20. Cinemark Holdings, Inc., 2015 www.cinemark.com, CNK
    1. History
    2. Internal Issues
      1. Organizational Structure
      2. Vision/Mission
      3. Strategy
      4. Segment Data
    3. Finance
    4. Competitors
      1. Regal Entertainment Group (RGC)
      2. AMC Entertainment Holdings (AMC)
      3. Netflix, Inc. (NFLX)
    5. External Issues
      1. Expenses
      2. Movie Decline
    6. Future
  21. Facebook, Inc., 2015 www.facebook.com, FB
    1. History
    2. Internal Issues
      1. Vision and Mission
      2. Code of Conduct
      3. Organizational Structure
    3. Segments
    4. Finance
      1. Marketing Strategy
      2. Instagram
    5. Competitors
      1. Snapchat
      2. LinkedIn Corporation (LNKD)
      3. Google, Inc. (GOOG)
      4. Twitter, Inc. (TWTR)
    6. External Issues
      1. Social Media and Personal Branding
    7. The Future
  22. Zynga, Inc., 2015 www.zynga.com, ZNGA
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Research and Development/Technology
      4. Intellectual Property
      5. Marketing
      6. Facebook
      7. Products
      8. Human Resources
      9. Social Responsibility
    3. Finance
      1. Recent Strategies
    4. External Issues
      1. External Industry Drivers
      2. Typical Customers
      3. Product Segments
    5. Competitors
      1. Electronic Arts, Inc. (EA)
      2. Playdom
      3. Gameloft
      4. DeNA
      5. Crowdstar
    6. Future
  23. The Priceline Group, Inc., 2015 www.priceline.com, PCLN
    1. History
    2. Internal Issues
      1. Vision/Mission/Ethics Statements
      2. Organizational Structure
      3. Business Segments
      4. Strategies
      5. Marketing
    3. Finance
    4. Competitors
      1. Expedia (EXPE)
    5. External Issues
      1. Market Segmentation
    6. Future
  24. The TJX Companies, Inc., 2015 www.tjx.com, TJX
    1. History
    2. Internal Issues
      1. Corporate Values
      2. Organizational Structure
    3. Business Segments
      1. Finance
      2. Supply Chain Management
      3. Marketing
    4. Competitors
      1. Ross Stores, Inc. (ROST)
      2. The Gap Inc. (GPS)
      3. Burlington Stores Inc. (BURL)
    5. External Issues
      1. Product Segmentation
      2. Reshoring
      3. Mergers and Acquisitions
    6. Future
  25. Tiffany & Co., Inc., 2015 www.tiffany.com, TIF
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Marketing
      4. Manufacturing
    3. Segments
      1. Regions
        1. Americas
        2. Asia-Pacific
        3. Japan
        4. Europe
        5. Other
      2. Products
    4. Finance
    5. Competitors
      1. Blue Nile, Inc. (Nile)
      2. Signet Jewelers (SIG)
    6. External Issues
      1. Technology
    7. Future
  26. Citigroup Inc., 2015 www.citigroup.com, C
    1. History
    2. Internal Issues
      1. Organizational Structure
      2. Vision/Mission
      3. Strategy
      4. Ethical Issues
      5. Segments
      6. Finance
    3. Competitors
      1. J. P. Morgan Chase (JPM)
      2. Bank of America
      3. Online Banks
    4. External Issues
      1. U.S. Investment Banking and Securities
      2. U.S. Commercial Banking
      3. U.S. Credit Card Industry
      4. U.S. Loans
      5. Latin America Growth Slows
    5. Future
  27. JetBlue Airways Corporation, 2015 www.jetblue.com, JBLU
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Segments
      4. Passenger Load
      5. Capacity Utilization
      6. Fuel
      7. Salaries, Wages, and Benefits
      8. On-Time Performance
      9. Finance
    3. Competitors
      1. Spirit Airlines, Inc. (SAVE)
      2. Virgin America (VA)
      3. Southwest Airlines (LUV)
      4. United Continental Holding, Inc. (UAL)
    4. External Issues
      1. Market Segmentation
      2. Airlines Hoarding Cash
      3. Airline Pollution Concerns
      4. Airline Taxes
      5. Mergers Dominate the Industry
    5. Future
  28. FedEx Corporation, 2015 FDX, www.fedex.com
    1. History
    2. Internal Issues
      1. Organizational Structure
      2. Vision/Mission
      3. Sustainability
      4. Strategy
      5. Segment Data
      6. Finance
    3. Competitors
      1. United Parcel Service (UPS)
      2. United States Postal Service (USPS)
      3. Deutsche Post (DPW.DE)
    4. External Issues
      1. Air Freight Demand
      2. International Markets
      3. Less than Truck Load (LTL)
      4. Natural Gas Powered Trucks
    5. Future
  29. Tyson Foods, Inc., 2015 www.tyson.com, TSN
    1. History
    2. Vision/Mission
    3. Organizational Structure
    4. Tyson’s Chicken Strategy
      1. China
      2. United States
      3. Prepared Foods Strategy
    5. Segments
    6. Finance
    7. Competitors
      1. Pilgrim’s Pride
      2. Smithfield Foods, Inc.
      3. Hormel Foods Corporation
    8. External Issues
      1. An Oligopoly
      2. Beef Trends
      3. Chicken Trends
      4. Pork Trends
      5. Required Meat ID Labels
      6. Geopolitical Concerns to Growing Livestock
    9. Future
  30. Constellation Brands Inc., 2015 www.cbrands.com, STZ
    1. History
    2. Internal Issues
      1. Organizational Structure
      2. Vision/Mission/Values
      3. Sustainability
      4. Production
      5. Strategy
      6. Segments
      7. Finance
    3. Competitors
      1. E&J Gallo Winery
      2. The Wine Group
    4. Perceptual Mapping
    5. External Issues
      1. California Drought
      2. Napa Increases Sauvignon Blanc Production
      3. Beer Industry Trends
      4. Spirit Industry Trends
      5. Wine Industry Trends
      6. Wine Types
      7. Wine Health Benefits
    6. Future
  31. GoPro, Inc., 2015 www.gopro.com, GPRO
    1. History
      1. Internal Issues
      2. Organizational Structure
      3. Vision/Mission
      4. Strategy
      5. Products
      6. Finance
    2. Competitors
      1. Sony
      2. Canon
      3. Samsung
      4. Apple
    3. Outdoor Recreation
    4. Future
  32. Arctic Cat Inc., 2015 www.arcticcat.com, ACAT
    1. History
    2. Vision/Mission
    3. Organizational Structure
    4. Segments
      1. Snowmobiles
      2. ATVs and Side-by-Sides
      3. Parts, Garments, and Accessories
    5. Internal Issues
      1. Production/Operations and Research and Development (R&D)
      2. Marketing
      3. Finance
    6. Competitors
      1. Polaris Industries, Inc. (PII)
      2. Deere & Company (DE)
      3. Honda Motor Company, Ltd. (HMC)
    7. External Issues
      1. Industry Background
      2. Safety Regulations
      3. Environmental Concerns
    8. Future
  33. Tesla Motors, Inc., 2015 www.teslamotors.com, TSLA
    1. History
    2. Internal Issues
      1. Vision/Mission/Values
      2. Organizational Structure
      3. Manufacturing
      4. Strategy
      5. Segments
      6. Finance
    3. Competitors
      1. General Motors (GM)
      2. Ford (F)
      3. Audi AG
    4. External Issues
      1. Lithium Batteries
      2. Oil Prices
    5. Future
  34. Ford Motor Company, 2015 www.ford.com, F
    1. History
    2. Internal Issues
      1. Organizational Structure
      2. Vision/Mission
      3. Strategy
      4. Marketing
      5. Segments
      6. Finance
    3. Competitors
      1. General Motors (GM) Company
      2. Toyota Motor Corporation
      3. Hyundai-Kia
    4. External Issues
      1. Vehicle Variety in the USA
      2. International Vehicle Market
      3. Fuel Prices
      4. High-Tech Vehicles
      5. Recalls and Fines
      6. Access to Vehicle Loans
      7. Production in North America
    5. Future
  35. Harley-Davidson, Inc., 2015 www.harley-davidson.com, HOG
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Marketing
      4. Supply Chain/Operations
      5. Product Development
      6. Harley Owners Group (H.O.G.)
      7. Finance
    3. Segments
      1. Motorcycles
      2. Financial Services
    4. External Issues
      1. The Harley Sound
      2. Electric Motorcycles
    5. Competitors
      1. Polaris Industries (PII)
      2. Honda Motor Company Ltd. (HMC)
      3. Suzuki Motor Company (SZKMY)
    6. Future
  36. Apple Inc., 2015 www.apple.com, AAPL
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Strategy
      4. Segment Data
      5. Finance
      6. Competitors
      7. Samsung
      8. Lenovo
    3. External Issues
      1. China
      2. Computer Manufacturing and Tablets
      3. Operating Systems
      4. Geographic Outlook
    4. Future
  37. International Business Machines (IBM) Corporation, 2015 www.ibm.com, IBM
    1. History
    2. Values, Vision, Mission
    3. Internal Issues
      1. Organizational Structure
      2. Strategy
      3. Segment Data
      4. Finance
    4. Competition
      1. Hewlett Packard (HP)
      2. Accenture
    5. External Audit
      1. Industry Growth Rate
      2. Computers and Servers
      3. Software
      4. Legal and Ethical Big Data Considerations
    6. Future
  38. TASER International, Inc., 2015 www.taser.com, TASR
    1. History
    2. Internal Issues
      1. Organization Structure
      2. Vision/Mission
      3. How Does a TASER Work?
      4. Markets Served
      5. Marketing and Distribution
      6. Strategy
      7. Segment Data
      8. Finance
    3. Competitors
      1. Digital Ally (DGLY)
    4. External Issues
      1. Legal Issues
      2. Regulations
    5. Future
  39. Revlon, Inc., 2015 www.revlon.com, REV
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Marketing and R&D
      4. Strategy
      5. Segments
      6. Finance
    3. Competitors
      1. Avon Products, Inc. (AVP)
      2. L’Oreal SA (LRYCY)
      3. Estee Lauder Companies, Inc. (EL)
    4. External Issues
      1. Lipstick Industry
      2. Hair Care, Skin Care, Cosmetics
      3. No Makeup Trends
    5. Future
  40. World Relief, 2015 www.worldrelief.org
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Ethics
      4. Strategy
      5. Finance
    3. Competition
      1. World Food Program (WFP)
      2. Cooperative for Assistance and Relief Everywhere (CARE)
      3. OXFAM America
    4. External Issues
    5. Future
  41. World Wildlife Fund for Nature (WWF) 2015 www.worldwildlife.org
    1. History
    2. Internal Issues
      1. Vision/Mission/Ethics
      2. Organizational Structure
      3. Strategy
      4. Influencing Policy
      5. Partnerships
      6. Finance
    3. Competitors
      1. The Nature Conservancy (www.nature.org)
      2. Conservation International (www.conservation.org)
      3. Wildlife Conservation Society (www.wcs.org)
    4. Future
  42. Michael Kors Holdings Ltd., 2015 www.michaelkors.com, KORS
    1. History
    2. Internal Assessment
      1. Vision/Mission
      2. Customer Base
      3. Organizational Structure
      4. Segments
    3. Finance
      1. Marketing
      2. Social Responsibility
    4. Competitors
      1. Coach, Inc. (COH)
      2. Ralph Lauren Corporation (RL)
      3. Kate Spade & Company (KATE)
    5. External Issues
      1. Handbags, Luggage, and Other Accessories
      2. High-Fashion Merchandise
    6. Future
  43. SABMiller plc, 2015 www.sabmiller.com, SAB. L
    1. History
    2. Organizational Structure
    3. Vision/Mission
    4. Segments
      1. Latin America
      2. Europe
      3. North America
      4. Africa
      5. Asia Pacific
      6. South Africa
      7. Finance
    5. Competitors
      1. Anheuser-Busch InBev (BUD)
      2. Heineken N.V.
      3. Boston Beer (SAM)
      4. Carlsberg Group
    6. External Issues
      1. Types of Beer
      2. Global Beer Market
      3. AB InBev Wants SABMiller
      4. Regulation
    7. Future
  44. Gruma, S.A.B. de C.V., 2015 www.gruma.com, GMK
    1. History
    2. Internal Issues
      1. Vision/Mission
      2. Organizational Structure
      3. Strategy
      4. Segments
      5. Finance
    3. Competitors
      1. Grupo Bimbo, S.A.B. de C.V.
      2. Grupo Minsa, S.A.B. de C.V.
      3. Frito Lay
      4. Harbar
      5. Tyson Foods, Inc. (TSN)
    4. External Issues
      1. Geopolitical Risk
      2. Raw Materials
      3. American Tastes
      4. Business Culture in Mexico
    5. Future
  45. Restaurant Brands International, Inc., 2015 www.rbi.com, QSR
    1. History
    2. Internal Issues
      1. Vision/Mission/Values/Ethics
      2. Organizational Structure
      3. Strategy
      4. Segments
      5. Marketing
      6. Finance
    3. Competitors
      1. McDonald’s Corporation (MCD)
      2. The Wendy’s Company (WEN)
      3. Starbucks Corporation (SBUX)
      4. Dunkin’ Brands (DNKN)
    4. External Issues
      1. The Public’s Concern for Health
      2. Technology and Security
      3. Employment Law
    5. Future
  46. Glossary
  47. Name Index
    1. A
    2. B
    3. C
    4. D
    5. E
    6. F
    7. G
    8. H
    9. I
    10. J
    11. K
    12. L
    13. M
    14. N
    15. O
    16. P
    17. Q
    18. R
    19. S
    20. T
    21. U
    22. V
    23. W
    24. Y
    25. Z
  48. Subject Index
    1. A
    2. B
    3. C
    4. D
    5. E
    6. F
    7. G
    8. H
    9. I
    10. J
    11. L
    12. M
    13. N
    14. O
    15. P
    16. Q
    17. R
    18. S
    19. T
    20. U
    21. V
    22. W
    23. Y
  49. Comprehensive Model of the Strategic-Management Process

Product Information

  • Title: Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
  • Author(s): Fred R. David, Forest R. David
  • Release date: January 2016
  • Publisher(s): Pearson
  • ISBN: 9780134167848