January 2016
Intermediate to advanced
480 pages
132h 28m
English
There is no such thing as a complete case, and no case ever gives you all the information you need for conducting analyses and making recommendations. Likewise, in the business world, strategists never have all the information they need to make decisions: Information may be unavailable or too costly to obtain, or it may take too much time to obtain. So, in analyzing cases, do what strategists do every day—make reasonable assumptions about unknowns, perform appropriate analyses, and make decisions. Be practical. For example, in performing a projected financial analysis, make reasonable assumptions and proceed to show what impact your recommendations are expected to have on the organization’s ...
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