Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
by Fred R. David, Forest R. David
Future
In 2015, Tesla plans to deliver about 55,000 Model S and X vehicles, representing more than a 70 percent increase over 2014 deliveries. About 40 percent of these deliveries are planned for the first half of the year. First quarter 2015 production is expected to be about 10,000 vehicles, an increase of over 47 percent from the prior year period.
Tesla plans to achieve a 30 percent gross margin on Model S for Q4 of 2015, even with foreign currency rates at current levels. But those high margins will be offset by the Model X’s negative profitability for a few quarters from supply chain and production inefficiencies that are typical of a new product introduction. Tesla plans to grow its Supercharger network by over 50 percent in 2015, as well ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access