January 2016
Intermediate to advanced
480 pages
132h 28m
English
book
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
by Fred R. David, Forest R. David
Content preview from Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
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Segments
Tyson reports in four distinct business segments, as revealed in Exhibit 3. Chicken and beef dominate Tyson’s sales but it is important to note the significantly lower margins on beef-related sales. Higher costs associated with pork and beef from drought, increased feed, and disease that have been unable to be passed along to the consumer are partly to blame.
Exhibit 3
Tyson’s Food Sales and Income by Product (in millions of USD)
| Sales | Operating Income | |||
|---|---|---|---|---|
| 2014 | 2013 | 2014 | 2013 | |
| Chicken | $11,116 | $10,988 | $883 | $683 |
| Beef | 16,177 | 14,400 | 347 | 296 |
| Pork | 6,304 | 5,408 | 455 | 332 |
| Prepared Foods | 3,927 | 3,322 | (60) | 101 |
| International | 1,381 | 1,324 | (121) | (37) |
| Other | — | 46 | (74) | — |
| Intersegment Sales | (1,325) | (1,114) | — | — |
Source: Based on Tyson’s 2014 ...
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