January 2016
Intermediate to advanced
480 pages
132h 28m
English
Strategic-management students who have used this text over 15 editions offer you the following tips for success in doing case analysis.
Use the www.strategyclub.com website resources. The free Excel student template is especially useful as are the sample PowerPoint case analyses.
In preparing your external assessment, use the online databases subscribed to by your college library.
Go to http://finance.yahoo.com and enter your company’s stock symbol. Also, enter your firm’s major rival’s stock symbol. Become knowledgeable about key trends and issues in your industry.
View your case analysis and presentation as a product that must have some competitive factor to favorably differentiate it from the case analyses ...
Read now
Unlock full access