January 2016
Intermediate to advanced
480 pages
132h 28m
English
book
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
by Fred R. David, Forest R. David
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Key Terms and Concepts
acquisition (p. 150)
backward integration (p. 136)
bankruptcy (p. 142)
combination strategy (p. 133)
cost leadership (p. 144)
de-integration (p. 136)
deliberate practice (p. 156)
differentiation (p. 144)
divestiture (p. 142)
financial objectives (p. 131)
forward integration (p. 135)
franchising (p. 135)
friendly merger (p. 150)
generic strategies (p. 144)
hostile takeover (p. 150)
intensive strategies (p. 138)
joint venture (p. 148)
liquidation (p. 143)
long-term objectives (p. 130)
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