January 2016
Intermediate to advanced
480 pages
132h 28m
English
book
Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
by Fred R. David, Forest R. David
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History
Founded by Lee Roy Mitchell in 1984 and initially building movie theaters in Texas, Utah, and California, Cinemark was one of the pioneers in the stadium seating design that began in the 1990s. In 2006, Cinemark acquired Century Theaters, which added 80 theaters to its portfolio. In 2009 and 2012, respectively, Cinemark acquired Oakland Park, Florida-based Muvico and Dallas-based Rave Cinemas. The Rave acquisition helped the firm further expand into the New England market with 32 theaters located in 12 states, providing 483 screens.
Cinemark needs “movie going” to be much more of an “experience” than sitting at home watching Netflix or cable television. So, in October 2014, Cinemark filled its theater seats in Texas, Illinois, and Washington, ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.