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Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e
book

Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e

by Fred R. David, Forest R. David
January 2016
Intermediate to advanced
480 pages
132h 28m
English
Pearson
Content preview from Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 16/e

External Issues

California Drought

A three-year dry spell in California ending in 2014 has produced some of the best wine-making grapes in recent memory. Droughts wreaked havoc on most all crops in California over the three-year period from 2012 to 2014, but warm days, cool nights, and dry air produce a high-quality grape. Less water means smaller grapes; while possibly not as good for the table, smaller grapes are more concentrated in sugars and much less risky to mold and mildew on the vine during wetter seasons. Also, grapes can take on a grassy flavor during wet seasons. Cabernet Sauvignons scored ratings of 96 in both 2012 and 2013, significantly up from a score of 78 in a wetter 2011. In 2013, the California wine industry had sales of $23 ...

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Publisher Resources

ISBN: 9780134167848